5 facts about the Marketing Manager CHE degree course - facts from the educational consultancy

As an educational consultant, I will show you here on the basis of5 Factswhy a Marketing Manager CHE degree can be worthwhile for you. The Advanced Federal Diploma of Higher Education (Achtung: Engl.make an important contribution to the company's successcan. Thefederally recognized diplomadistinguishes graduates as generalists in the field of marketing. This enablesInteresting specialist and management tasksin the marketing departments of large companies or SMEs. Thanks to theacquired knowledge of marketing, sales, business management, finance and accountingare looking for marketing managers CHE. The acquiredCompetencies Marketing Managerpromise good career prospects, career opportunities and good earning potential.

Fact 1: As a qualified marketing manager CHE, you can take on specialist and management tasks in marketing departments

Marketing managers CHE are generalists in the field of marketing. They take on specialist and management tasks in the marketing departments of large companies or SMEs. In this role, it is important to identify trends and conduct intensive market research. Because only those who know the expectations of the market and consumers can offer successful products and services. This is central to product development and the definition of target markets. Marketing managers CHE conduct negotiations with specialists in the company and with business partners - excellent foreign language skills, a confident manner and good rhetoric are essential for this.

Fact 2: Develop a marketing strategy, implement marketing activities and contribute to the company's success

The Marketing Manager job description includes the following Marketing Manager CHE duties:

  • Defining the marketing strategy and the marketing budget
  • Create a marketing concept
  • Carry out marketing activities
  • Carry out marketing controlling
  • Managing employees according to the guidelines of modern personnel management
  • Achieve customer satisfaction and customer loyalty
  • ensure efficient processes in production, procurement and logistics
  • Conduct market research
  • Contribution to the achievement of corporate goals

The requirements profile is also defined in the Marketing Manager job description. The Marketing Manager profile includes creativity, strong communication skills, analytical skills, foreign language skills, presentation techniques, leadership qualities and a confident manner. All this is included in the Marketing Manager CHE job profile.

Fact 3: Five advantages of studying to become a qualified marketing manager CHE

These are thefive most important advantagesthat speak in favor of studying to become a qualified marketing manager CHE in order to obtain a CHE degree in marketing:

  • Employment as executives:Employment in middle management in the marketing departments of larger SMEs or in large companies
  • Federally recognized title:The Advanced Federal Diploma of Higher Education (Achtung: Engl) is well-known and recognized in the business world.
  • Access to CHE studies:with 3 years of basic vocational training and 2 years of professional experience in marketing-related work areas
  • Further development opportunities:Subsequent shortened Bachelor's degree course in Business Communications or Business Administration at a University of Applied Sciences possible
  • Degree in Marketing Management CHEbrings good job prospects

Facts 4: Generalist knowledge as well as broad, networked and action-oriented specialist, methodological and leadership skills

The Marketing Manager CHE degree program includes the following subjects:

  • Marketing
  • Sale
  • Public Relations
  • Corporate management
  • Human resources
  • Finance and accounting
  • Computer science
  • Research and development
  • Quality management
  • Production, procurement and logistics

This provides the necessary generalist knowledge in a broad business management context. Marketing managers with CHE experience also have broad, networked and action-oriented specialist, methodological and leadership skills, and use their analytical and conceptual skills to master challenging practical situations from a business process perspective. They communicate and negotiate confidently with internal and external stakeholders and manage projects and employees to achieve corporate and marketing objectives.

Facts 5: Job market, action and implementation-oriented CHE degree program

The application-oriented teaching of specialist knowledge enables CHE marketing managers to take on more management tasks. Graduates of the College of Higher Education in Marketing gain a holistic view of a company's business management issues with a clear focus on marketing. They achieve corporate and marketing goals with a high level of problem-solving, conflict resolution and decision-making skills. Marketing managers CHE are able to act in a target and customer-oriented, systematic and entrepreneurial manner. They recognize influences and trends in the economic and marketing context. From this, they can derive and implement appropriate measures. They are also able to actively lead teams. They take on management functions in projects of simple to medium complexity.

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