If you had to describe the term "marketing", you would primarily think of advertising, market research, events, internet marketing and promotions - in other words, activities with the aim of promoting products and services and making them successful. The field of marketing is so diverse that it is not always clear exactly what the day-to-day work in marketing departments looks like. Career changers in particular sometimes have no clear idea of what to expect. They don't know that many tasks in marketing involve stressful project work. As it is almost impossible to gain a foothold in marketing without proof of experience and subject-specific training certificates, the Markom certificate examination is the ideal start to a successful marketing career for newcomers. However, before finally enrolling on a course, it is very important that interested parties are sure that they have found their calling in marketing.
If you are a career changer in the field of marketing and want to get off to a successful start and are therefore aiming for the Markom entrance exam, this 15-question self-test will help you to quickly assess whether marketing and all its facets are really part of your destiny. The questions have been compiled by experienced and knowledgeable experts in the field of marketing.
Linda, deine Weiterbildungsfinderin
