MarKom certificate: training, course, further education, schools, self-test
MarKom training is the ideal introduction to marketing, sales and communication. All the necessary skills are taught in a compact format. The certificate examination then tests your basic knowledge in the areas of business, law, marketing, sales, distribution and communication. This gives you a good basis for further professional examinations in marketing, sales or communication.
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Self-test "MarKom certificate": Is this course the right one for me?
MarKom: Your entry into the communications industry
The MarKom association is responsible for the quality of basic training in marketing, communication and sales. MarKom basic training provides basic knowledge in marketing, sales, distribution, communication, economics (business administration) and law and concludes with the MarKom certificate. The certificate opens the doors to all marketing disciplines and thus offers various development opportunities. It also facilitates entry into further training courses with a federally recognized qualification (professional examinations (BP) with a federal certificate).
The MarKom certificate examination has existed since 2007 and until 2018 was an admission requirement for various professional examinations in this field, such as PR specialist with a federal certificate or marketing specialist with a federal certificate. The sponsoring body, the MarKom association, is made up of representatives from the following associations FAIR Fédération des Agents Indepéndants et Représentants, KS Kommunikation Schweiz, KV Schweiz, pr suisse Schweizerischer Public Relations Verband SPRV, SDV Schweizer Dialogmarketing Verband, Swiss Marketing SMC and Verkauf Schweiz.
Graduates of the MarKom examination are entitled to use the title "MarKom Assistant". They work in marketing, PR, communications or sales departments of companies of all sizes and in all sectors, where they generally perform a clerical or assistant function.
Communication and outgoing people with good organizational and language skills who want to gain a foothold in marketing, communication or sales and would like to acquire the necessary knowledge and skills in the foreseeable future are in the right place with MarKom training.
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